Julie Masson, CCO for Nonprofits
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Think Like a CCO
Build your leadership skills alongside peers who understand nonprofit communications
The Nonprofit Comms Club is a private community for nonprofit communications professionals wanting to move from order-taker to strategic partner. Join a vetted group of communications directors, managers, and leaders.
Your growth depends on who you're learning from
As a nonprofit communicator, you know the power of community. But when you're the only person in your organization who truly understands strategic communications, it's hard to grow. Your development as a leader depends on the peers you learn from, the conversations that challenge your thinking, and the people who understand both the mission-driven work and the communications craft.
When You're Going It Alone
Even experienced nonprofit communicators find themselves:
✖️ Functioning in "survival mode" because you're a one-person show, responding to immediate requests with no time for long-term planning
✖️ Simply delivering campaigns or messaging, rather than shaping them strategically
✖️ Unable to drive meaningful impact or align communications with broader organizational goals
✖️ Lacking a trusted network to test ideas or validate decisions
✖️ Being the only person who truly understands strategic communications and feeling isolated because of it
✖️ Wanting to move from order-taker to strategic partner, but unsure how to make that shift
When You've Found Your People
Inside the Nonprofit Comms Club, you're supported by a community that helps you:
✔️ Move from surviving to thriving with the tools and training you need to take ownership of your work
✔️ Shape messaging and campaigns strategically instead of just executing requests
✔️ Get the confidence and frameworks to walk into your boss's office with solutions, not anxiety
✔️ Get a better perspective and honest feedback by discussing real challenges with other nonprofit comms leaders
✔️ Learn exactly what to say when leadership asks "Can't we just post more on social media?"
✔️ Earn a seat at the table by proving communications drives real results
Join the only private community for in-house, nonprofit communicators
Your membership includes community access, expert training, peer support, and leadership resources built for nonprofit communicators who want to Think Like a CCO.
Community Platform
A private, always-on space where you can ask questions and get input from Julie and other nonprofit communications leaders in real time as challenges and decisions come up. Test your messaging and campaign strategies before presenting to leadership or launching to your audience.
Monthly Q&A Calls
Bring your actual comms challenges—the campaign you're planning, the messaging you're stuck on, the strategy you need to present next week—and we'll work through them together in real time.
Expert Trainings & Member Master Classes
Quarterly trainings from senior-level communications professionals with deep nonprofit experience, plus member-led master classes where experienced communicators share their specialized skills. All sessions are recorded and available in the library.
Think Like a CCO Course
Access to Julie's signature 6-week self-paced training to help you shift from reactive execution to strategic leadership, with frameworks and templates you can use immediately.
Cohorts
Your home base inside the Club. You'll be placed in a small cohort with other members joining alongside you—your built-in peer network of nonprofit communicators at a similar stage.
BONUS: 1:1s with Julie
Premium membership includes four quarterly coaching calls with Julie over the course of the year. Get personalized support on your specific challenges, from navigating tricky stakeholder situations to building your annual communications strategy.
You're a fit for the Nonprofit Comms Club if...
You're in a communications leadership role or striving to be
All members are communications directors, managers, senior-level staff, or solo communicators leading the function at their nonprofit, or aspiring to step into these roles.
You want to move from order-taker to strategic partner
You're tired of simply delivering campaigns or messaging and want to learn how to shape them strategically and align communications with broader organizational goals.
You want to influence decisions, not just execute them
You're ready to stop being reactive and start thinking strategically about how communications can drive your organization's mission forward.
You value continuous learning alongside peers who get it
You're committed to growing as a communicator and want to learn from other nonprofit professionals who understand your reality—the constraints, the culture, and the unique challenges of mission-driven work.
You work in-house at a nonprofit
You're on staff or functioning as an in-house communicator (even if you're technically a contractor), doing the day-to-day work and navigating organizational dynamics, not consulting or providing specialized services to multiple clients.
How to join
Submit Your
Application
Submit an application to join the community. The Nonprofit Comms Club is intentionally small and curated, with new spots opening on the first of each month.
Attend Your Welcome
Call with Julie
We'll talk through your biggest challenges, your goals for the year, and how the community can best serve you. I'll also introduce you to other members who share similar goals or are facing similar challenges.
Jump into
the Club
Get placed into a cohort with other members joining alongside you, access all trainings and resources, and start connecting with other nonprofit communicators who think like a CCO.
Become an indispensable communications leader
The Nonprofit Comms Club is built around three pillars of support: connection with peers who understand your reality, training to develop your strategic thinking, and guidance when you're facing tough decisions.
Build Your Network
When you're the only person in your organization who truly understands strategic communications, it's isolating. You need peers who get it—people who understand why that "quick request" isn't quick, why budget constraints require creative solutions, and what it's like to balance mission and marketing. That's what this network gives you.
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Get placed in a cohort with other members joining alongside you. They become your built-in peer network
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Search the member directory to find communicators by role, organization size, cause area, and location
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Connect in the community platform whenever you need input, validation, or just want to share what's working
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Join monthly Office Hours to learn from other members' challenges and hear how they're solving similar problems
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Think Like a CCO
Moving from reactive execution to strategic leadership isn't about working harder—it's about learning to think differently. The Club gives you the training, frameworks, and resources to develop your strategic mindset and lead with confidence, even when you don't have the CCO title.
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Attend quarterly expert trainings and member master classes from experienced communications leaders with deep nonprofit experience
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Access the Think Like a CCO course, a 6-week self-paced training to shift from reactive execution to strategic leadership
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Use templates, frameworks, and resources from the course that you can implement immediately
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Premium members: Get quarterly 1:1 coaching calls with Julie for personalized guidance on your specific challenges
A Strategic Sounding Board For Your toughest Decisions
You shouldn't have to second-guess yourself when it matters most. Whether you're about to present a strategy to leadership, launch a sensitive campaign, or navigate a tricky situation with your ED, having someone who's been in the CCO seat review your approach gives you the confidence to move forward.
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Run draft messaging by Julie before your board meeting or campaign launch
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Gut-check your strategy before presenting to leadership
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Get a second set of eyes on that tricky email or difficult conversation
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Access year-round support from Julie and the community whenever challenges come up
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Get pre-launch reviews before major initiatives like annual plans, rebrands, or sensitive communications
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Learn from seasoned communications leaders
Throughout 2026, you'll learn from four seasoned communications leaders in quarterly live trainings. Sessions are scheduled at various times for our global community, all recorded and available to rewatch. Each training is interview-style with pre-submitted member questions and live Q&A.
D.J. Jordan, SVP at Pinkston
Policy + PR & Media Comms
Chelsea Sobolik, Former Director of Policy and Government Relations
Government Relations Comms
Brent Bowen, Owner Sparkcade Marketing
Generative Search Optimization
Stephanie Roberts, CCO at Hitachi Industrial Equipment Systems
Crisis Comms Planning
You're Not Alone Anymore
Allyson Howell
Comms Director at Patients' Rights Action Fund
"I was functioning in "survival mode" for quite some time because I am a one-woman show. I have been in communications for over three years, but I don't have a degree relevant to my work as Communications Director. This gave me the tools and training I needed to move from surviving to thriving. I feel more equipped to take ownership of my department due to Julie's expertise, and I feel less alone after meeting other nonprofit communicators. I believe I will reap the benefits for years to come."
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Fall '25 Cohort Participant
Strategic Communications & PR Manager
Breast Cancer Foundation
"Thank you so much for running this cohort. You’ve been a fantastic and engaging coach and it’s been so interesting to hear from others about their challenges and how they approach things. It can be a lonely world in comms sometimes!"
Nick Friend
Communications Director at Community Provider Network of Rhode Island
"I joined the Nonprofit Comms Club because I was looking for a community of people who understand the unique joys and challenges of nonprofit communications. It’s energizing to be surrounded by people who care deeply about mission-driven work. I have found a place to learn, share ideas and connect with people who do similar work. If you are looking for a community, this is the place for you."
Alicia Somers
Connections & Communications. Director
Keystone Church
"I am already a more confident communicator and strategic partner for my church. It's been a wonderful thing knowing that when I take a plan to leadership, I've already had other eyes on it, other experts vetting it."
WATCH TESTIMONIAL
Join the Community
The Nonprofit Comms Club is application-only. Julie reviews every application to make sure members are ready to move from reactive to strategic and will actively engage with the community. This keeps the quality high and ensures everyone gets real value from being here.
New spots open the first day of every month and you must be pre-approved to join. Apply now to get on the list.
Quarterly
$250
Your membership includes:
✔️ Full access to the Nonprofit Comms Club community platform
✔️ Monthly Q&A calls with Julie to work through real challenges
✔️ Quarterly expert trainings and member master classes
✔️ Placement in a cohort with other members joining alongside you
✔️ Access to the Think Like a CCO course and resource library
✔️ Member directory to connect with other nonprofit communicators
✔️ Year-round strategic support from Julie and the community
Looking for more personalized support? Premium membership includes quarterly 1:1 coaching calls with Julie. Select this option on the Application form to inquire about availability.
Frequently Asked Questions
What's the application process like?
After you submit your application, Julie will review it within two business days. If approved, you'll be added to the waitlist and notified when spots open on the first of the next month. Once you join and payment is complete, you'll schedule a welcome call with Julie to discuss your goals and get connected with your cohort.
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What if I can't attend the live sessions?
All monthly Q&A calls and quarterly trainings are recorded and posted immediately in Circle, our community platform. Access them anytime. Due to the global nature of our community, in 2026 we will offer a variety of live call times to serve members in different time zones.
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How much time will this require each week?
As much or as little as you want! Pop in for quick advice, join live calls, or dive deep into trainings. Some members are really active in the community while others lurk and attend live calls to take it all in.
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Can I really ask questions anytime?
Yes, you really can. Post questions in the community whenever they come up and get responses from me and fellow members. For real-time problem-solving, bring questions to monthly Q&A calls. This isn't 24/7 emergency support, but it is having a strategic sounding board available when you're facing decisions that matter.
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I'm not a Director or CCO yet. Is this still for me?
It's EXACTLY for you! This community is specifically designed for nonprofit communicators at every level who want to think more strategically. Whether you're a team of one or part of a small comms team, you belong here.
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Can my employer pay for this?
Absolutely! Nearly all of our members have their employers cover this as professional development. At $250/quarter or $750/year, it's an easy professional development expense to justify. We provide a "Convince Your Boss" email template that walks through the ROI and makes it easy to request support. Download it here.
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Can I cancel if it's not a great fit for me?
Absolutely. If you're unsure, start with the quarterly plan—you can cancel anytime. That said, the biggest growth happens with consistent support throughout the year, which is why many members choose the annual plan.
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What makes this different from a Facebook group or LinkedIn community?
This isn't a free-for-all Facebook group or a public LinkedIn forum. It's a private, curated community where only vetted in-house nonprofit communicators can join. Your boss won't see your questions. Consultants aren't pitching you. And instead of endless scrolling, you get structured training and expert CCO guidance.
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Meet Julie Masson,
Founder of the Nonprofit Comms Club
Hi, I'm Julie Masson.
I'm a former Chief Communications Officer with 18 years of experience leading nonprofit communications at every level from social media manager to CCO. I've worked with faith-based organizations, non-partisan policy groups, education nonprofits, and more.
I built the Nonprofit Comms Club because I've been there. I know what it's like to be understaffed and figuring it out as I go. But limited resources shouldn't mean limited strategy. Every nonprofit deserves a communicator who can think like a CCO, even if you're a team of one, even if you're just starting out.
That's what the Nonprofit Comms Club will help you become. You don't have to figure it out alone anymore.
Ready to join us?